Conversion rate optimisation

More of your visitors buying, without more ad spend.

For Shopify, Shopify Plus and custom stores with traffic but few orders.

Sound familiar?

  • Traffic but few orders.
  • Carts abandoned at checkout.
  • Mobile pages hide price, delivery or Afterpay and Klarna.
  • Surprise costs at checkout.

What we do

  • Funnel and checkout audit
  • Product page and checkout fixes
  • A/B tests with a written hypothesis
  • Market fixes: Australian card surcharges, India COD and returns
  • Accessibility checks

Published context

Baymard estimates a 35% potential conversion gain for the average large ecommerce site from better checkout design. Not a promised result.

Source: Baymard checkout research

How it works

  1. Week 1–2
    Find

    A Revenue Leak Audit and a written list of priorities.

  2. Week 2–6*
    Fix

    A fixed-scope sprint with acceptance criteria and weekly written updates.

  3. Monthly
    Grow

    An optional retainer. Review work against profit each month.

*Planning window for a sprint, not a promise for every project. Build and AI timelines are set in the proposal.

What it costs

Prices for:

Prices in AUD. Prices exclude any local taxes.

Find

Revenue Leak Audit

A two-week review of your store, tracking and checkout, with a written plan ranked by revenue. Start with a free 2-minute video teardown if you want to test the fit first.

  • 30-point store audit and tracking check
  • Checkout, speed and accessibility review
  • AI search visibility test
  • Written plan and walkthrough call
A$2,300Fixed fee, credited against a sprint within 60 days
Discuss this plan

Fix · most popular

Fixed-price sprint

One problem, solved end to end with a fixed scope, price and acceptance criteria.

  • Checkout and payment fixes, including the Australian surcharge ban
  • Tracking, consent and accessibility fixes
  • Shopify and ERP sync repairs with an AI exception agent
  • Tariff and landed-cost margin model
From A$5,900Fixed fee, 50% upfront and 50% on acceptance
Discuss this plan

Grow

Monthly retainer

Ongoing growth work from one team, reviewed against profit every month. Builds and migrations are quoted per project.

  • Performance marketing on Meta, Google and TikTok
  • CRO testing roadmap
  • AI search visibility work
  • AI agent monitoring and tuning
From A$2,300/mo3-month minimum, then 30 days' notice
Discuss this plan

Larger work is quoted after the call. Scope, timing and acceptance criteria are written down before kickoff.

Try your own numbers

A planning scenario, not a forecast or promised result. Examples are labelled in each calculator.

Questions

How long do tests run?

Until there is enough traffic to make a useful decision. We agree the decision rule first. Low-traffic stores may need direct fixes before tests.

Do you work on Shopify only?

Shopify, Shopify Plus and custom stores.

Will tests slow my site?

We check speed before and after changes. We do not keep a test that slows the store.

What if a test loses?

We stop it, return to the previous version and keep the learning.

Do you need developer access?

Collaborator access on Shopify. For a custom store, we agree limited access with your developer.

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Performance marketing

Paid ads planned around profit, not ROAS.

ROAS looks fine but profit doesn’t move.

  • Profit-after-ads model and break-even ROAS per product
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  • Creative testing plan and new ad creatives

From A$2,300/mo

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Web and app development

Shopify, custom builds and apps, delivered at a fixed price.

The theme is slow or hard to change.

  • Shopify and Shopify Plus builds and theme rebuilds
  • Migrations from WooCommerce, Magento or custom stores to Shopify
  • Custom web and mobile apps for portals, wholesale ordering and internal tools

From A$5,900

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Talk through the problem

A 30-minute call. No obligation to hire.

Book a call